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02.02.10
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Your Online Reputation Can Affect Your Career Opportunities
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 By Neville Hobson
Did you know that Thursday January 28 was Data Privacy Day, an annual event celebrated in the United States, Canada, the UK and 26 other European countries?
No, I didn't either. Its aim is to raise awareness for consumers around privacy issues.
One of the sponsors of Data Privacy Day is Microsoft who commissioned research in France, Germany, the UK and the USA to find out how people manage the information they and others place on the internet.
The research was conducted in December 2009 by market research firm Cross-Tab. The overall results are fascinating, with some terrific insight into people's behaviours online and their concerns (summarized at the end of this post). What's really interesting to me, though, are the metrics about the effects online behaviours unquestionably have on the attitudes and actions of recruiters - individuals who make hiring decisions - in a society in which behaviour norms and standards are rapidly evolving and where, it seems, anything goes online as well as offline.
[...] Because the private actions of employees can now embarrass companies in ways that make headlines and spread around the online world in minutes, hiring processes have changed to include vetting all behavior, not just how someone performs on the job. Concerns about lifestyle, inappropriate comments, and unsuitable photos and videos top the list of reasons that those surveyed give for rejecting a candidate. But they also rejected applicants because of inappropriate comments by friends, family, and colleagues, or based on membership in certain groups.
So if ever you thought that those pics, videos and stories on Facebook about those weekend parties you do, or how you lived life at Uni, are just a huge laugh and great fun for your social networking friends to see, just check this chart:
If you're job hunting, it's less of a problem if you're French but a major one if you're American.
Continue reading this article.
About the Author:
Neville Hobson is the author of the popular NevilleHobson.com blog which focuses on business communication and technology.
Neville is a UK-based communicator, blogger and podcaster. He helps companies use effective communication to achieve their business goals. Visit Neville Hobson's blog: NevilleHobson.com.
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